Popcorn is a delicious snack and a nice representation of movies, occasions, carnival, celebrations and the time of happiness. However, the brands which sell popcorn or serve popcorn in any event, can make a statement for their brand by utilizing custom popcorn boxes. In a competitive market where the visual appeal of the product is equally important as the quality of the product, an appealing EveryConeSleeve’s popcorn box can help your brand to rise considerably higher and increase customer participation. Do you wish your packaging to immediately capture the eye of the onlookers? Then read this blog post.

Understand Your Brand Identity Before Designing

Any successful packaging begins with a distinct brand name. What does my brand represent? That is the question you should ask yourself before you start to select colors, shapes or textures. Do you need fun and playful packaging? Minimal and elegant? Bold and adventurous? These qualities should be displayed on the design of your popcorn boxes. As an example, a brand in a cinema may select traditional bold colors such as red, black and gold whereas a child party business may use pastel color or cartoon characters. When you do this by matching a design of your popcorn box with your brand personality, you will achieve consistency among all your marketing material that is why your brand is immediately identifiable.

Choose the Right Materials for Durability and Appeal

The popcorn custom printed boxes should be practical and nice to the eyes. The aesthetics as well as the performance largely depend on the material you use. The majority of brands choose high-quality cardboard or kraft paper as it is light in weight, easily printable and eco-friendly. Recyclable or biodegradable packaging particularly is valued by the eco-conscious consumers in the UK. Kraft popcorn boxes have rustic and natural appearance, whilst premium cardboard enables colorful and detailed illustrations. In case you prefer a high visual appeal, custom-printed boxes which are well-smoothed should be used. Kraft is the best choice as far as sustainability is concerned.

Use Bold Colours and Creative Graphics

The color psychology is important in the attraction of wholesale custom boxes. Bright colors red, yellow and orange assist in developing the energetic and appetising feeling. In the case of luxury popcorn brands, gold or silver metallic foiling is a luxury.

Go beyond standard stripes, contemporary popcorn packages frequently contain drawings, designs, mascot, seasonal or even narrative graphics. In the case of kid events, cute cartoon designs look incredible. Moreover, sleek and minimalistic boxes also provide the corporate appearance in terms of corporate events. The more exclusive the images, the more customers will be able to remember your brand.

Add Your Logo and Brand Message.

A non-branded popcorn box can lose marketing opportunities. However, consumers can carry popcorn boxes during events, in the cinemas, parties and at festivals, like this the boxes become advertisement tools for your business. Add your logo to be easily noticeable and preferably at the front or top flap. Incorporate some brief brand messages such as Fresh and Fluffy, Popcorn made with hands or your slogan so as to develop emotional connection. Customized popcorn boxes enhance brand awareness and trust as well.

Experiment with Shapes and Styles

The shape of the traditional popcorn box is tapered with scalloped sides, however, in the modern days brands are experimenting by doing something different. You can choose from:

• Traditional scalloped boxes – ideally suited cinema and fun parties.
• Square-top boxes – best suited for the high-end popcorn brands.
• Mini popcorn boxes – wonderful for children’s parties or tasting.
• Tall and slim models- fancy and attractive.
• Window-type cases- allow the customers to view the popcorn without holding it.

One of the first things that a person notices is the form of the popcorn box. However, custom die-cutting can be used to make custom shapes that are representative of the creativity of your brand.

Use Special Finishes to Elevate Your Packaging

You would like to see your popcorn cardboard boxes look high-quality, so it is a game changer to add some special finishes. With modern methods of printing, you may customise your boxes with:

• Gloss or matte lamination
• Spot UV coating
• Gold or silver foiling
• Embossing or debossing
• Soft-touch coating

These finishes are also fancy and they make your boxes shine in pictures, which is immense in the present social-media-driven society. However, premium finishes are also among the favorable finishes which many event planners recommend to make the unboxing among the guests a memorable one.

Incorporate Seasonal or Event-Based Themes

In case you wish to give your popcorn boxes an eye-catchy look then match them with the theme of the occasion. For example:

• Christmas boxes of popcorn in bold colors and snowflakes.
• Boxes with pumpkins, bats or scary graphics on Halloween.
• Valentine day boxes with attractive pinks and hearts.
• Balloons and confetti birthday boxes.

Seasonal designs are also able to attract attention and contribute in making impulse purchases. The people are fond of themed products, and they appear to be bright and entertaining.

Make the Design Practical and friendly to use.

A beautiful design is not only beautiful but also functional. Ensure that your popcorn boxes are:

• Comfortable to hold
• Durable enough to hold hot popcorn.
• Easy to assemble
• Correctly sized in various serving portions.

Practicality also guarantees a frictionless customer experience that eventually boosts the brand reputation.

Why Do You Need Eye-Catching Popcorn Boxes?

In the current competitive world, customers are attracted to the packaging, just like the product. Popcorn boxes with eye-catching designs can assist you to:

• Stand out from competitors
• Increase brand awareness
• Increase customer satisfaction.
• Increase event and cinema sales.
• Build a stronger brand image.

You can be running a popcorn business, a cafe, a cinema or an event company but investing in creative EveryConeSleeves popcorn boxes is one of the most intelligent decisions for branding you can make.